From the original 3D-digitized artwork to the retail product: building a French cultural merchandise industry
WorkshopCULTURAL MEDIATION - AUDIENCE MANAGEMENTPatrimonial Engeneering / Cultural tourismCONSERVATION/COLLECTION MANAGEMENTNumérisation des collections
2026-03-26 | 09:30 AM - 10:15 AM | Delorme Conference Room
How can we transition from a unique heritage masterpiece to a faithful, economically viable, and responsible reproduction? This session explores the entire value chain connecting 3D scanning to the manufacturing of physical objects.
We will discuss the importance of non-contact capture—a process that respects the original works and produces high-quality files suitable for high-end reproduction. This is not merely a technical issue; it is a strategic one. A well-designed initial file dictates industrial feasibility, cost control, aesthetic fidelity, and the sustainability of the business model.
We will also examine the challenges of local production, competitiveness against international markets, and the opportunities offered by a structured French manufacturing sector. The goal is to provide concrete, documented benchmarks to understand how 3D technology can become a genuine lever for cultural and economic valorization.
Speakers
Florian Moreno
Art Graphique & Patrimoine
Directeur du Pôle Valorisation et Œuvres d'Arts
Florent Carasco
LA FERME 3D ©
Fondateur
